In 2011, Siemens sponsored a video contest titled “Changing Your City for the Better”. The topic was sustainable urban development. The contest, which was open to entries from all countries, called for videos of 2-5 minutes dealing with energy, mobility and buildings. It was framed as follows:
The world is a complicated place. Population growth, urbanization and climate change add to humanity’s challenges. In our battle to win the future, changing the world for the better, humanity has a powerful ally in technology. As sprawl and climate change continue to advance, we can use technology to improve our quality of life and also lessen the negative impact on our environment. Cities are one of the main places where these challenges are most obviously visible, and also where we can achieve the most. Cities can be made more sustainable by using eco-friendly products and implementing innovative energy and infrastructure solutions.
The winner was this video by MOTIONSICKFX.